My Cha /2

Collateral and branding materials for My Cha Inspired by traditional herbalist shops with a touch of french gourmandise, My Cha was born from a passion for plants and its virtues and qualites. This small company creates a range of herbal infusions composed of strictly controlled aromatic and medicinal plants, totally made of natural ingredients. The main visual identity concept is to focus on the ingredients and keep all other elements very simple and light. Bringing in some of its key qualities such as 'natural' and 'aromatic' to the choice of the paper stock and to the color palette: using recycled unbleached paper (when possible) and on ocasion, complimentary bright colors are used as graphic elements.

Mulled Wine Mix
Taking inspiration from its origins, the label has for a background a composition
made with Scandinavian embroidery motifs. The color palette uses very strong
colors for a warm effect.

Infusion de Bain
My Cha pour Les Airelles
Infusion de Bain
My Cha pour Le Melezin
Christmas card 2013
Christmas card 2012
email newsletter
Back to Top